In today’s Vendor Interview Series instalment, we get to know a little bit about Sarah Whittall of That’s Sew Sarah.

Sarah Whittall of That’s Sew Sarah

Sarah Whittall

This is what Sarah had to tell us when we asked her about her and her business:

I make purses using mostly vintage and repurposed fabrics sewn on my Grandmoter’s vintage Singer sewing machine.


How did you choose what you wanted to do?

It sort of chose me. I’ve always loved to be creative and sew. I had a bag I made for myself and others wanted one like it. So I started making more and it branched into different styles and now I can’t stop making.


What were you most afraid of when starting your business?

I guess the fear of failure is always lurking.


How do you stay organized?

I try to put things away when I’m done.

That's Sew Sarah purses

Tell us about any formal education that you pursued related to your business?

I did take Graphic design in college. Which I feel did help me to strive for my best in my work.


What are you most proud of about your business?

That I can make a product that people love and keep coming back for more.


What vision do you have for the future of your business?

I have a goal to keep on going and making more designs.


How do manage work/life balance?

I try take time to be with the ones I love as much as possible.

That's Sew Sarah pouches

What is your favourite inspiring or motivational quote?

The distance between your dreams and reality is called action. ~ Unknown


What advice would you give to another woman just starting her own business?

Keep striving for your dream and do what you love. Just keep doing. Don’t stop.


Thank you so much to Sarah  for taking the time to answer our questions.

If you are in the area, be sure to stop by the Women’s Expo to say ‘Hi!’ to her.

In the meantime, you can find That’s Sew Sarah online here:
Facebook: /thatssewsarah
Instagram: @thatssewsarah

That's Sew Sarah logo

About the Vendor Interview Series:

When we started to plan our inaugural Women’s Expo, we wanted it to be more than just another vendor’s market and workshop event.

We wanted to create a sense of community. To create connections and get just as excited about each other’s businesses as we are about our own.

We planned a pre-event meetup so that the vendors could get together and get to know each other before the ‘big event’, and we tasked them with some ‘homework’ that they have probably never had to do before when participating in a vendor market style event, (this Interview Series being one of their tasks).

It was our vision that with the information that they provide us with, we do as much as we can to showcase, and highlight these hardworking women, not only the weekend of the Women’s Expo, but as often as we possible could in the weeks leading up to it.

Balancing life and work is hard and we are so honoured that they are choosing to spend some of their time with us <3